Animated videos will bring your ideas to life, no matter how abstract or complex the subject matter. In seconds, you can tell a story, explain a process, or demonstrate a product effectively. Whatever the project, I’ll help you reap the benefits of animation for your business.

Video is a powerful tool for your business. You might want to create an exciting conference story, a training program or tutorial, a promotional video, or even simply re-brand an existing video. Whatever your corporate needs, my video editing and production services have the solution for you.

With a background in visual communications, I have strong design skills and no lack of ideas, so whether you need art direction, design for video, posters, or a few social pics, I can do it! I produce creative designs that your target market respond to.

In a digital age filled with content across a plethora of devices, all fighting for our attention, motion graphics helps to convey key messages in an engaging and compelling way. My video production and animation services can really bring your brand to life, tell your story and hold your viewers interest.

I regularly produce high quality eye-catching motion graphics and video content for seeding across various digital channels. Your website is also a key place where motion design can enhance your website’s UI. Subtle animated details, website pre-loaders, etc, strengthens your brand’s perception by engaging the user and creating a better customer experience.

From the initial creative idea, the video storyboard and scripting, right through to the production of the final edits, I will always have sight of communicating your message in the best possible way to your target audience. If you don’t see a service you have in mind (I would be here all day if I listed them all!), please get in touch and I can discuss your project with you.

I specialise in design-led brand communication

I’ve earned a reputation for doing great work

Motion Graphics

Used as a stand-alone element or in conjunction within a campaign, motion graphics animation can help get your message across better than text or a video production alone. Motion graphics usage is an interesting and pragmatic way to turn the audience’s attention to the message that is texted in it. For example, a product or service might be best explained in a short animation that could be seeded in multiple places such as your website or social media. However you use the video, the creativity that goes into its motion design can give your business an advantage over your competition by creating an instantly recognisable style.

Character Animation

Using an animated character will bring more life to your project. The character can interact with the environment, tools, machinery, equipment, etc, to show how it will be used in real life. As a seasoned animator, I can create realistic characters to be used in different kinds of animations.

Web Animations

When utilised correctly, animations can transform a static webpage into an immersive storytelling platform. They empower creators to simplify communication by converting text-based information into visual content. Using an intelligent script, I can export animations as code to be resolution independent and scale without compromising quality. Move over, GIFs…JSON’s in town!

Product/App Demo

Looking to get more press coverage from review sites and bloggers? Give them some extra ammo to work with and help them provide a stellar review or post. Go beyond simple screenshots of your app; stand out from the crowd by adding a mobile app video or trailer to your Google Play, Amazon, and iOS App Stores. It will increase conversions, increase retention, and be the most visible asset on your page.

Social Videos and Marketing

Video marketing moves from strength to strength as its benefits are felt through an ever-increasing number of marketing channels. Offering unique content, behind the scenes footage, documentary-style insights or explainer videos are just a few of the ways my video production services could be utilised for your marketing or content strategy. I can help create stand-alone new video content or even work with previously created video productions, creating cuts and edits, to seed across your social media channels.

Video Editing

My video editing styles can be clean and corporate or creative and fresh! Using the information you supply, I then edit your video footage to your requirements, using studio-standard software and equipment. During this process I will add elements such as titles, music, transitions, to bring you a polished, high-quality video.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

First, I start by understanding exactly what the client desires from the project or campaign. For example, goals, target audience, strategy, competition and key messages. From this, we will prepare a brief which I will follow in each upcoming stage. It is always hugely helpful to get references from the start so I have a good idea of the look and feel the client is after. I take these on board, yet always deliver something that is unique and tailored to the brief. We then agree on a delivery date for each stage so you know what you will receive and when you will be able to provide feedback.

Concept

Script

Style Frames

Delivery

It’s not uncommon for clients to supply a rough script, but if you don’t have one, don’t worry, I can help guide you. If a script is supplied, I can edit a draft to ensure it will translate to animation in an engaging, succinct way. The client or agency knows the story they want to portray better than anyone, so I work with them to get the tone and message just right for their brand and objectives.

At this point, it’s worth having a think about who is going to tell the story. If the client has any VO references, it’s helpful for them to share these so we can help select the perfect voice talent. Once the script and/or VO is fully signed off, we’ll get ready to progress to the next stage.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

Once there is a script and have discussed references and styles during the conceptualisation stage, we can begin to visualise a few points of the story to see how it could look as a still image with different options. I then take feedback and perfect them to the clients’ taste. I can also work with supplied designs, too!

Style frames help you visualise the overall look & feel and flow of your video: as style frames operate as pre-visualisations, they’re great for you to use to evaluate the final visual version of your animated marketing video before it’s done.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

The storyboard shows the building blocks of the animation, and provides an idea of how the voiceover will match up with the visuals. Once a style has been chosen and you are happy with the way it will look, I create a drawn storyboard to make sure I have got the content correct for your story laid out scene by scene. This will be provided as a slideshow presentation, using Google Slides. All the key scenes are mapped out to give the client an overview of how the animation will support and enhance the script. It’s important to note that the style frames in the previous stage provide the visual direction—the storyboard is purely for narrative explanation.

Animation is time-consuming, so sharing the storyboard with the client ensures that they are happy with the path we’re about to take together and avoids delays later down the line. The client will have the opportunity to review and feedback on this—the number of times depending on the schedule and budget for their project as agreed from the outset.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

My favourite part of the process – animation time! During this stage I’ll be doing what I do best: bringing the story to life frame-by-frame and creating those enchanting moments that turn the piece into something truly magical and memorable.

The reason I devote time and attention to the previous steps is to ensure everything is in place before I get stuck into the animation itself. All the above stages need to be signed off before I can get started, as it’s much harder to change anything after this point. It is possible to step back and amend things, but this might affect timings and cost for the client so I try to avoid it as much as possible.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

The final round of the audio treatment process – I add sound effects to make the animation have a lot more interest and depth. Movements and transitions are greatly improved once sound effects are added. Using the right sounds can really add significant realism and to your video. With a keen ear for audio detail as a hobbyist music producer, you can have confidence that the audio treatment isn’t just a simple ‘drag-and-drop’ process. I make sure that the audio receives a full mix and master to ensure it sounds great on all systems.

Alternatively, for larger-budget projects, an audio production studio can be hired to perform this section of the video.

Concept

Script

Style Frames

Storyboard

Music & VO

Animation

SFX

Delivery

When you’re happy with the final result, I can export your deliverables without watermarks with utmost confidence and ease of use. Any changes beyond this point are possible but may incur additional costs and impact deadlines, so we try to steer clear of this. Export and delivery can take some time depending on the size and nature of the project I’m supplying, but it’s worth the wait when the final piece of magic arrives in the hands of the client.

the animation process

Suggesting amendments which would take the project back a stage could incur additional costs. To minimalise the chance of this happening, there is a confirmation of sign-off at every stage, so you can retain confidence that your project is being created to your specification.

Cody Setchfield

Lissette López

Jonathan Reaux

I specialise in design-led brand communication

Motion Graphics

Character Animation

Web Animations

Product/App Demo

Social Videos and Marketing

Video Editing

Services

Animation

Video

Design

Cody Setchfield

Lissette López

Jonathan Reaux

I specialise in design-led brand communication

Motion Graphics

Character Animation

Web Animations

Product/App Demo

Social Videos and Marketing

Video Editing

Got a project you’re interested in discussing with me?

Get in touch, let’s have a chat!